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Marketing ROI

Don't Guess! Know. Act. Win.

Agent-Based Modeling (ABM) is the Future of Marketing Analytics

ProRelevant has been providing major global corporations, marketers and brands the answer to measure, prove and improve marketing return on investment (mROI) – Wouldn’t it be great to remove the guesswork from putting your strategic plans together? Read more…


Meet MarketSim™ 

ProRelevant’s ABM platform is called MarketSim® and delivers fast, strategic and tactical decision support to improve marketing effectiveness across the category, improve marketing ROI and drive increased revenue, profit, brand awareness and market share. Read more… 



The Tools

How We Work


Your Market Modeled

We can handle it…

- Market mix
- Competition
- Media and promotion
- Influence from social buzz
- Channel characteristics & options
- Exogenous factors



The Power of ABM

Agent-Based Modeling (ABM) is a method of modeling that can simulate real-life consumer behavior – in real-time. Anticipate and adapt to factors before they happen – get control to best meet your goals.



Global Partners

Click here to find out more about our global network of professionals who can put MarketSim™ to work for you!

If you’re a professional in marketing analytics, click here to find out how what it takes to add MarketSim™ to your toolbox.



The Marketing Calculator


Three Phases of a Successful Product Launch (3/3)

The Love-it-or-leave-it Phase is the most painful. As we know most product launches fail. In my last blog we spoke about how to make the right plans so that the most can be delivered for a newly launched brand. Unfortunately, we are often called in after the fact to... read more


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What We Offer

Don’t Guess!

Know, Act, Win

Don’t Guess!

Know, Act, Win

Don’t Guess!

Know, Act, Win


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